RVP Changes Are Coming in 2025 – Here’s What Gas Station Operators Need to Do Now

The fuel industry is shifting, and if you’re in the c-store business, you need to be ready. Fall 2025 marks a major change in Reid Vapor Pressure (RVP) regulations, impacting gasoline transported from the Gulf Coast to the U.S. Atlanta Coast – including Atlanta and other key markets.

If you’re not prepared, you could face supply chain disruptions, higher fuel costs, and compliance headaches. But here’s the good news: those who stay ahead of the curve will gain a competitive advantage.

This isn’t just about keeping up. It’s about leading the way.

Why RVP Matters (and Why You Should Care)

Reid Vapor Pressure (RVP) measures how quickly gasoline evaporates, which impacts air pollution. The EPA has been tightening restrictions for years, and in 2025, new regulations will make it even tougher to sell high-RVP gasoline in certain markets.
Translation?

• Your fuel supply could change.
• Prices could shift.
• Compliance will be critical.

And if you’re not tracking how much fuel is in your tanks and whether it meets the new RVP standards, you’re rolling the dice on your business.

What This Means for C-Store Retailers

Let’s break it down. How will this impact your day-to-day operations?

1. Fuel Supply Adjustments (aka: Don’t Get Caught Off Guard)

• Refineries and pipelines will shift production to meet to new lower-RVP requirements.
• Colonial and Plantation pipelines may restrict or reschedule fuel shipments, which could mean delays or temporary shortages.
• If you don’t plan ahead, you could end up with non-compliant fuel that you can’t sell.

2. Price Volatility (Because Change Always Costs Money)

• Producing lower-RVP gasoline costs refiners $0.03-$0.10 more per gallon, and those costs will likely trickle down to retailers.
• Expect fuel prices to rise by $0.05-$0.15 per gallon, depending on your location.
• If supply tightens, some markets could see even higher spikes.

3. Compliance Challenges (and Avoiding Expensive Mistakes)

• If you mix high-RVP and low-RVP fuel in your tanks, you could end up with inventory you can’t legally sell.
• Not meeting RVP compliance deadlines could result in fines and penalties.
• Managing fuel inventory manually? That’s a risk you don’t need to take.

How mercury|One Puts You in Control

Fuel management doesn’t have to be a guessing game. With mercury|One, you get a back office solution that simplifies everything – tracking gallons, monitoring UST readings, and ensuring compliance at the click of a button.

Here’s how mercury|One makes your life easier:

✔ Real-Time Fuel Inventory Tracking – No more guesswork. See exactly how many gallons you have and whether your fuel meets RVP standards – before it’s to late.

✔ Automated UST Readings – Once click you get precise Underground Storage Tank (UST) levels, helping you avoid inventory mix-ups and compliance issues.

✔ Smarter Fuel Ordering – Plan deliveries strategically so you don’t get stuck with non-compliant fuel – or run out when demand spikes.

✔ Instant Compliance Reports – Generate RVP compliance data automatically, so you’re always ahead of regulations (and never at risk of fines).

This is the future of fuel management, and it’s how the smartest c-store operators will stay profitable and compliant in 2025 and beyond.

What You Should Do Right Now

• Talk to your suppliers. Ask them how they’re handling the RVP transition and whether price adjustments or supply shifts are expected.
• Audit your inventory. Make sure your fuel rotation strategy ensures a smooth transition before the new RVP rules kick in.
• Train your team. Make sure your staff understands what’s changing, why it matters, and how to handle customer questions about price fluctuations or fuel differences.
• Use the right tech. If you’re still tracking fuel manually, you’re at a disadvantage. mercury|One automates the process, giving you full control over your fuel operations with zero guesswork.

Want to Go Deeper? Join OPIS’s Exclusive Webinar on February 19th at 12 PM EST

This is your chance to learn from industry experts about the RVP transition, pricing impact, and what you need to do to prepare. Register below!

If you want to stay ahead, protect your profits, and keep your gas station operating smoothly in 2025, now’s the time to act.